Hopper Application

Advertising Campaign 

Your new mobile travel agent is here. From finding the best flight to unique hotels in your dream location, this friendly app has a beautiful structure for you to use. The purpose of this campaign is to successfully promote the application and expose new users to this travel accommodation. The campaign is centered around vacation visuals and social media to attract users of all ages. Travel with me as I explain my campaign and the possibilities with Hopper throughout this page.

* AD Fed MN 2019 Show Student Campaign Silver

* American Advertising Awards District 8 2019 Student Silver

* American Advertising Awards National Student Silver Art Direction

Meet Me Here

As many individuals are constantly becoming aware of diverse aspects of the world, they are able to influence a desire to experience them to their peers. By connecting on various social platforms and making these opportunities evident, travelers help encourage other individuals to meet them here.

Insta Influence

Promote Hopper hashtags 

 

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Tagged photos to repost of users

 

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Goal: Connect on a more personal level

Promote rewards such as free booking

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Insta Influence - Louis Cole

Partnership with travel blogger

Insta Influence - Stories

Unique location aspects

Insta Influence - Louis Cole

IGTV - Travel Vlogs

Inside look of destinations

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Facebook Exposure

Sponsored Ad  |  Normal Post

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Snapchat Geofilters

Responsive upon location

Impulse Advantage

Hopper allows quick, immediate decisions to be made. With the opportunity to know the best prices at the best times, it’s a constant implication to make purchases. This quick convenience and excitement is what brings Hopper users at an impulse advantage.

Travel Leisure Magazine Insert

Promotional piece

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Billboard Placement

Promotional piece

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Virtual display screen

Utilized in urban areas

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Travel Stickers

Augmented reality placements

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Wander With Us

Region Pop-ups

Influence to travel various regions

Traveling to destinations can be intimidating and ovewhelming at times, Hopper wants to make it easy for vactioners. Through personal suggestions, exclusive opportunities, and location insights - Hopper encourages users to wander with us. 

Hop(per) on Bus

Tour bus perk for users

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Hopper Travel Guide

Exclusive access with booking

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Virtual Reality Preview

Preview destination before purchasing ticket